Tune Talk drops call rate to 16sen

I wonder if Tune Talk is trying to create a price war in the prepaid segment. It has announced on its website that the new rate for domestic call has been reduced to 16sen/min and no longer 22sen with immediate effect.

According to Jason Lo, the CEO of Tune Talk, the reason for the cheaper rate is to reward customers as Tune Talk will be hitting 1 million customers soon.

Tune Talk also recently announced that it now offers International roaming.

Thanks to http://leanismean.blogspot.com/ for the notification.

More info at http://www.tunetalk.com/

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  • kalimuthu

    I was told that the 16cents/minute rate only applies to on-net. tunetalk to tunetalk. other networks remain at 22cents/min

  • SK Lim

    Hi Kugan, thank you for posting up the news on your blog. Hope this helps to clarify to Kalimuthu's comment, as of 1st April 2010, Tune Talk has gone 16 sen per minute to ALL networks anytime, anywhere. Sharing with you our Press Release as per below for your kind reference. Take care Kugan. Any queries or if you would like to have an interview with Jason, you could email me directly sen.keong@tunetalk.com. We also did meet up once during an MCMC session in Cyberjaya which was talking about “Mobile advertising”

    PETALING JAYA, 1 April 2010 – This is not an April Fool’s Joke! Tune Talk, the country’s newest mobile service provider will NOW become the largest Network of Friends in Malaysia, with ALL networks!”

    Aptly entitled as “Be Friends With Everyone”, Tune Talk will be offering 16sen per minute to ALL Networks anytime anywhere as part of our ramp-up to their 1,000,000th subscriber celebration. This is our way of saying Thank You to ALL our customers, as well as friends who would like to join us and enjoy this unbelievable ONE FLAT NATIONWIDE RATE of 16sen anytime. At more than half the price of other prepaid flat rates, you get to save over 50% off your mobile phone bills with Tune Talk.

    On top of that, we appreciate ALL our loyal subscribers and are rewarding their loyalty with free AirAsia E-Gift vouchers worth RM200.

    Our distribution channels have also grown tremendously since we launched over 6 months ago and we have now reached the 50% of the Dealership Network nationwide.

    Our on-going marketing strategies have kicked off in April with a bang. Growing our superfriends base, we have entered into a media partnership with ERA FM and have mutually agreed to produce Tune Talk-ERA FM SIM Cards which we expect to instantly be a hit with the ERA listeners who will become Tune Talk friends as well.

    “We are so excited that soon we will be activating our 1,000,000th customer. So far almost 800,000 customers have given us a chance and we wish to reward them with what is undoubtedly the Lowest prepaid rate in the country. You don't have to call a small number of friends, spend any amount first, call your grandmother at 4am or whatever, to enjoy this rate. We believe it is the cheapest of all the prepaid mobile products by far.”, said Tune Talk CEO, Jason Lo.

    Tune Talk is the only mobile service provider that rewards its subscribers with free personal accident insurance coverage worth RM100,000.

    With IDD rates around 10%-30% cheaper than other operators, Tune Talk is also popular amongst migrant workers and parents of students studying abroad.

    Tune Talk’s commercial service was launched on 19 August 2009, offering the lowest flat rate in the country of 16 sen per minute for voice calls and 5 sen per SMS.

  • http://malaysianwireless.com/ Kugan

    Thanks for commenting!

    Will email you, take care..:)