RM300 million is not much especially when compared to what ASTRO and Media Prima are spending, but it is a good start for TM.
Some RM250 million to RM300 million has been allocated for TM’s IPTV service which is part of its HSBB(UniFi) offerings.
“The spending will depend on opportunities. We are very careful on the acquisition of content; it has to match the business per se. We must also ensure that our service is also attractive enough for our customers. It’s more of a balance rather than an aggressive one in terms of content offering for our customers,” TM’s CEO told Theedge.
TM currently offers 22 channels via its IPTV service.