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Reload Celcom Xpax at Helo payphones nationwide

Using coins, you can now reload your Celcom Xpax prepaid with a minimum RM1 up to RM3 at 1,500 Helo Payphones in the country (900 units in Klang Valley, 400 units in Johor Bahru, and 200 units in Negeri Sembilan and Melaka). Look out for the “Got Reload Xpax” sign.

Full press release after the jump.

KUALA LUMPUR, 15 MARCH 2010 – As the premier mobile telecommunications service provider in the country, Celcom Axiata Berhad [formerly known as Celcom (Malaysia) Berhad] in partnership with Pernec PayPoint, a subsidiary of Pernec Corporation Bhd, today introduced a new innovative prepaid reload channel named “Helo Xpax Reload” at a media event in Menara Celcom.

“Helo Xpax Reload” enables customers to reload their Xpax prepaid at Pernec’s Helo payphones nationwide. As one of the major payphone operators in Malaysia with a payphone population of more than 35000 units throughout the country, Pernec currently has more than 5,000 units of GSM payphones which are riding on Celcom’s GSM network. Currently, a total of 1500 units of “Helo Xpax Reload” payphones are readily available in Malaysia, with 900 units in Klang Valley, 400 units in Johor Bahru and 200 units in Negeri Sembilan and Melaka.

“We are excited with this partnership with Pernec, as it further proves our commitment in continuously providing innovative and original applications and services never before seen in Malaysia. The rapidly growing and evolving mobile communication market today requires us to seek strategic partnerships such as this to progress and stay competitive. Through this collaboration, we are able to do just that,” said Encik Adlan Tajudin, Chief Corporate Officer of Celcom Axiata Berhad.

“As a company we stand to empower our Xpax customers by taking their current services to the next level, offering them the convenience of immediate and accessible reload via public phones activated by Celcom’s GSM network” he continued.

The easy-to-use service can easily be identified by customers, where the payphones would display the “Got Reload Xpax” sign.

About Kugan

Kugan is the founder of MalaysianWireless. He has been observing the mobile industry since 2003. Connect with him on Twitter: @scamboy