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[Apps] Emergency Assistance & Response Services (EARs)

Available since 2009, Emergency Assistance & Response Services (EARs) is now back with more improvements.

EARs is a nationwide personal safety and automotive assistance service, ready to aid anyone who find themselves lost, stranded or in need of emergency personal or automotive help. EARs also comes packaged with a free iPhone application affectionately known as the “EARsAlert2”, which allows users to seek for help at the touch of a button.

A service like EARs also addresses the emotional and psychological needs of individuals who are disoriented by such experiences. Individuals may be in shock or injured, uncertain of their whereabouts or frustrated from having to contact many different parties for help, such as family members and friends, auto services and tow trucks, among others.

EARs simplifies the entire process – just tap on the icon(in the EARs iPhone app) and a signal is immediately sent within 5 seconds to EARs which identifies your name and pinpoints your location via GPS. You will receive a call from an EARs agent within a short timeframe to ascertain your condition and safety, and to confirm what kind of emergency service or assistance you need. The agent will then contact the relevant service providers to assist you. At the same time, EARs will also alert five of your closest contacts to inform them about your situation. If you were involved in an accident, EARs is also able to assist with police reporting, workshop coordinations for repairs and insurance claims, if needed.

In the event of a personal emergency such as a kidnapping case, if the EARs app is launched and the person is not contactable by the agent, the five closest contacts are immediately alerted via SMS and one primary contact is contacted to act upon the situation, armed with important information like location coordinates.

EARs is available with Breakdown and Assistance (BRASS) plus Personal Alert (PAL) combined packages at RM75 per year or RM10 per month. More details and sign up for EARs packages here.

Users can also try out the service by registering for a one-week membership at only RM5 by sending a text SMS “ON EARS 5” to 36660 for immediate sign-ups.

About Kugan

Kugan is the founder of MalaysianWireless. He has been observing the mobile industry since 2003. Connect with him on Twitter: @scamboy