U Mobile announced that it is providing a free WiFi service using its 42Mbps network at the Children’s Oncology Ward at the University of Malaya Medical Centre (UMMC).
The free UMobile WiFi service allows patients and their families to keep in touch with their loved ones whilst they are warded or undergoing long-term treatment. The telco has set up the U Mobile Surf Zone which covers the Children’s Oncology Ward, enabling patients, parents and visitors to surf the internet for free.
In addition, U Mobile is also sponsoring 10 units of tablet PCs, for patients to play games, surf the Internet and stay connected with their friends and families while they are in the hospital for treatment.
Recently appointed CEO of U Mobile, Jaffa Sany Ariffin said, “We believe it is our responsibility to the Malaysian society to provide quality telecommunications to keep people connected. An extension of that responsibility is to provide this initiative with free connectivity to those who need it the most. We are delighted that our services can make such a difference to the lives of these children. The smiles on their faces say it all.”
Jaffa added that with free WiFi and the tablets to use, the children will be able to study and do the things other children enjoy – play games, watch movies, listen to music and chat online to their friends and families. Parents too will be able to keep in touch with the outside world, without the added cost of mobile devices and hefty phone and data bills.
According to the telco, this is one of the many corporate responsibility initiatives U Mobile is embarking on this year, which is parallel to the telco’s 2012 resolution to be more customer-centric by providing innovative products and service offerings to benefit customers and the larger community.
The patients in the Children’s Oncology Ward, ranging in age from 6 weeks to 18 years, were treated to a party after the launch event which featured a string of fun activities, such as balloon sculpting and funny antics by a clown, playing the mobile game, Angry Birds, and sand art.