Celcom Axiata today announced its Ramadan mobile content and promotions on The Cube. The new campaigns, Nur Ramadan and Salam Syawal will be part of The Cube’s campaigns for Ramadan and Aidilfitri this year.
[Afizulazha Abdullah, Chief Operations, Advanced Data for Celcom Axiata Berhad (centre) and the team from The Cube showcase the new and exclusive mobile content for the Nur Ramadan andSalam Syawal campaigns]
As part of the Nur Ramadan campaign, Celcom will be offering live audio telecasts from Masjidil Haram in Mecca throughout the holy month exclusively on Cube Radio, giving subscribers to The Cube the opportunity to listen to sermons and prayers from the holy city as though they are there.
Apart from that, the Umrah Bersama CMT campaign will give two subscribers to Musicube’s Call Me Tones Ramadan packages the opportunity to perform umrah & ziarah with their loved one. This opportunity includes travel arrangements, flights, accommodation and travel insurance, and is open to subscribers throughout the campaign period from 15 June until 15 August 2012.
Throughout the Nur Ramadan campaign period, The Cube will also offer “freemium” Islamic quotes, Call Me Tones, Ramadan MMS, mobile greeting cards and Ramadan and Syawal wallpaper downloads which users can also share with their friends and family, simply by dialling *888# to access The Cube’s channel.
As for the Salam Syawal campaign, The Cube is giving away RM1,000 in duit raya per day to its Call Me Tones subscribers through the Duit Raya Seribu Sehari promotion from 21 July to 19 August 2012. In conjunction with this promotion, special Raya Call Me Tones Charts will be available on The Cube including popular Aidilfitiri songs such as Menjelang Hari Raya, Dendang Perantau, Suasana Hari Raya, and the ubiquitous yet evergreen Selamat Hari Raya.
En. Afizulazha Abdullah, Chief Operations, Advanced Data of Celcom Axiata Berhad, said, “The new and exclusive content and promotions on The Cube are developed and offered specifically to our customers for the holy month of Ramadan, where we want to help them celebrate love, kindness and forgiveness by experiencing the mobile content themselves and sharing the spirit of the season with their friends, families and loved ones. Celcom is offering a wealth of content from tazkirah and daily doa to favourite Ramadan Call Me Tones specially created to make our customers’ Ramadan experiences this year so much more meaningful.”
According to En. Afizulazha, subscribers and customers of The Cube can also look forward to a range of exciting Aidilfitri mobile content for the upcoming Salam Syawal campaign, including an exclusive version of a popular Hari Raya song originally recorded in 1979 and remixed by The Cube to appeal to a younger generation. The song, which will be unveiled before Aidilfitri, was conceived and produced uniquely by The Cube and is the first of its kind by any telecommunication provider in Malaysia or the region.
“We are very excited to unveil the new content for Nur Ramadan for the spiritual and personal uplifting of our customers on The Cube, and are equally excited to showcase our exclusive content when we approach the Hari Raya Aidilfitri celebrations next month. We encourage our customers to make good use of our new mobile content by sharing it with their loved ones as we go through the holy month of Ramadan while keeping an eye out for other special promotions and content to celebrate the beginning of Syawal,” added En. Afizulazha.
For more information, visit The Cube’s website at www.thecube.my or the mobile site at m.thecube.my to view the entire list of content, subscription methods, and download codes. Celcom customers can also access The Cube directly on their mobile phones by dialling *888#.