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Apple CEO apologises for Maps in iOS6, suggests Alternative Maps [Letter]

Apple Maps, which replaced Google Maps on the new version of Apple’s mobile software, iOS 6, has been criticized by many users around the globe for its inaccuracies and strange software bugs.

The Apple Maps comes with Apple’s own services including turn-by-turn voice guidance, real-time traffic updates, local search, Yelp reviews and the Flyover 3D views. However there were a number of issue that millions of iOS 6 users are facing such as addresses turn out to be either wrong or unavailable, lack of transit information, POIs(Point of Interest) are messed up, and there is no Street View or maps for offline use.

In an open letter to customers, Apple CEO Tim Cook agreed and said “We are extremely sorry for the frustration this has caused our customers and we are doing everything we can to make Maps better”.

While Apple continue to improve the Map service in iOS 6, the Apple CEO also suggested users look for alternatives “by downloading map apps from the App Store like Bing, MapQuest and Waze, or use Google or Nokia maps”.

Current iOS 6 users who wants Google Maps on their mobile device can point their browser to maps.google.com and get mapping information, complete with business listings, directions and public transit data. What will be missing is street view and use of the compass for direction.

The full letter from Tim Cook below:

To our customers,

At Apple, we strive to make world-class products that deliver the best experience possible to our customers. With the launch of our new Maps last week, we fell short on this commitment. We are extremely sorry for the frustration this has caused our customers and we are doing everything we can to make Maps better.

We launched Maps initially with the first version of iOS. As time progressed, we wanted to provide our customers with even better Maps including features such as turn-by-turn directions, voice integration, Flyover and vector-based maps. In order to do this, we had to create a new version of Maps from the ground up.

There are already more than 100 million iOS devices using the new Apple Maps, with more and more joining us every day. In just over a week, iOS users with the new Maps have already searched for nearly half a billion locations. The more our customers use our Maps the better it will get and we greatly appreciate all of the feedback we have received from you.

While we’re improving Maps, you can try alternatives by downloading map apps from the App Store like Bing, MapQuest and Waze, or use Google or Nokia maps by going to their websites and creating an icon on your home screen to their web app.

Everything we do at Apple is aimed at making our products the best in the world. We know that you expect that from us, and we will keep working non-stop until Maps lives up to the same incredibly high standard.

Tim Cook
Apple’s CEO

[Source]

Since available on September 21, more than 100 million iOS devices have been updated with iOS 6. The iOS 6 comes with 200 new features and will work with iPhone 3GS, iPhone 4 and iPhone 4S, as well as iPad 2 & the new iPad.

About Kugan

Kugan is the founder of MalaysianWireless. He has been observing the mobile industry since 2003. Connect with him on Twitter: @scamboy