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New Unlimited Mobile Internet 38 Prepaid Plan from U Mobile

Malaysia 3G operator, U Mobile launched its new Unlimited Mobile Internet 38 (UMI 38) prepaid plan today.

Umobile-umi38-Jasmine-Lee[L-R: Jasmine Lee- U Mobile’s Director of Marketing & Lee Fook Heng, U Mobile’s Head of Product Marketing during the launch of UMI 38]

Details of the new UMI 38 plan below:

  • RM38/month
  • Includes free 200 minutes of voice calls to all local networks
  • Includes free 30 SMS to all local networks
  • 500MB of data
  • No data charges for usage of applications such as KakaoTalk & WeChat

The mobile operator also announced its partnership with KakaoTalk and WeChat, two of the popular messaging applications in the global market. With this partnership, U Mobile prepaid users who are on Unlimited Mobile Internet (UMI) packages will enjoy free data for KakaoTalk and WeChat.

“We are looking into more consumer engagements in our pipeline to better understand their trends, lifestyle and needs, which will be handy when we design our products and services. U Mobile will also continue to expand its reach through unique distribution channel, alongside traditional outlets – all to bring greater convenience and accessibility of our products to consumers,” said Jasmine Lee, U Mobile’s Director of Marketing when sharing about the telco’s new marketing direction.

“Consumers can expect more innovative product offerings and services that are catered to their needs from U Mobile in the near future. We are really excited about our new direction, and will continue to offer consumers exciting possibilities to live connected with U Mobile,” she added.

To find out more about UMI 38, visit the U Mobile website.

About Kugan

Kugan is the founder of MalaysianWireless. He has been observing the mobile industry since 2003. Connect with him on Twitter: @scamboy