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XOX Postpaid, first of its kind revenue-sharing plan launched

Mobile virtual network operator (MVNO), XOX Mobile Sdn Bhd launched its 1st postpaid plan last night. Previously offered a prepaid only mobile service, the MVNO claimed that the new XOX postpaid plan is believed to be among the first of its kind revenue-sharing postpaid plans in the nation.

[from left] Datuk Eddie Chai, Group MD of XOX Berhad, Sylvia Kong, CFO of XOX Berhad, Dato’ Lee Chong Wei, and Ng Kok Heng, Group CEO of XOX Berhad at the launch of XOX Postpaid Plan.

[from left] Datuk Eddie Chai, Group MD of XOX Berhad, Sylvia Kong, CFO of XOX Berhad, Dato’ Lee Chong Wei, and Ng Kok Heng, Group CEO of XOX Berhad at the launch of XOX Postpaid Plan.

Users who subscribed to XOX Mobile’s postpaid plans be it the Super 58, Ultra 108 or the Pro 158 are entitled to Activation Incentives, Trailing Incentives and Performance Profit Sharing that can reduce monthly bills, and may even allow some “power users” to earn income.

Details of the new XOX Postpaid Plans (with 24-month contract) :-

Plan Super 58 Ultra 108 Pro 158
Monthly Fee RM50 RM100 RM150
Internet Quota (4G LTE) 1GB 3.5GB 4.5GB
Free Calls (All Local Networks) 210 mins 310 mins 520 mins
Free SMS (All Local Networks) 100 SMS 150 SMS 300 SMS

 

Activation Incentives will be given to participating subscribers according to their plans, upon their signing of any new subscriber ranging from RM150 for Pro 158 subscribers to RM50 for Super 58 subscribers.

Trailing Incentives give participating subscribers a 6% return, while a maximum “Performance Profit Sharing” of 13% is available to participating subscribers who bring in more subscribers.

XOX is also giving a minimum 6 years free bills and as an example, cash rewards of up to RM 2,000 to participating subscribers who can sign-up 20 mobile phone users to switch to XOX’s new Postpaid Plans.

The pre-launch of the new postpaid plan attracted more than 15,000 subscribers since November 2015.

According to XOX Bhd, Group Managing Director, Datuk Eddie Chai the brand thoroughly researched postpaid plans globally to find a model that would redefine the product category in Malaysia. The revenue-sharing model proved to be the best fit to benefit consumers battling rising costs of living.

“For XOX Mobile we are working with the mind-set of a start-up. While the incumbents in the market target the higher-end of the market, we are targeting the underserved customers that the incumbents perceive to be unprofitable. It is a different approach and one that is gaining traction among cost-conscious consumers,” Datuk Eddie Chai explained.

More information is available on the XOX website.

About Kugan

Kugan is the founder of MalaysianWireless. He has been observing the mobile industry since 2003. Connect with him on Twitter: @scamboy