Saturday, June 3, 2023

Maxis CEO gets Replaced again, Gokhan Ogut Promoted

Maxis Berhad has promoted Chief Operating Officer (COO) Gökhan Ogut to the position of Chief Executive Officer (CEO), effective May 2019.

Maxis Gokhan Ogut CEO
Gökhan Ogut is the new CEO of Maxis

Outgoing interim CEO, Robert Nason, 64 years old, has been with Maxis since April 2018. He replaced Morten Lundal who stepped down at the end of March 2018. Maxis said Robert will remain on the Board as a Non Independent Non Executive Director starting May on wards.

Gökhan Ogut is new to Maxis. He joined the Telco as Chief Operating Officer (COO) in September 2018 and nine months later, he is being promoted to CEO.

A 48 year old Turkish national, Gökhan Ogut holds a Bachelor of Science degree in Industrial Engineering from Bogaziçi University, Istanbul Turkey and Master of Business Administration degree from University of Illinois at Chicago.

His most recent position was running his own consultancy firm, Erin Consultancy specializing in management and marketing consultancy. Gokhan Ogut was previously the CEO of Vodafone Turkey, a position he held up to October 2016. He worked as the Chief Marketing Officer for Vodafone Turkey between October 2009 and May 2011, and as Chief Consumer Business Unit Officer between October 2011 and October 2013. Gokhan joined Vodafone Turkey from Nutricia Medical Nutrition Company, where he was the General Manager between 2008 and 2009, after holding various local and global marketing directorate roles in Danone Turkey and Groupe Danone Headquarters in France from 2001 to 2008. Between 2000 and 2001, Gokhan was the Director of Marketing and Communications of iLab Holding, an internet venture capital company. Gokhan began his career in 1995 in Procter & Gamble in Cincinnati, USA where he held several brand management roles both in the USA and Turkey till 2001.

Maxis did not say who will be filling up the COO position or if it will be vacant again. Prior to Gokhan Ogut, the Maxis COO position was vacant for more than 4 years.

Full Media Announcement from Maxis below (posted to Bursa Malaysia):

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Maxis Berhad is pleased to announce the appointment of Gökhan Ogut as its new Chief Executive Officer (CEO) to take office on 1 May 2019. He will be reporting to the Chairman and the Board. Gökhan, who was appointed as the Chief Operating Officer of Maxis since 1 Sept 2018, takes over from Robert Nason, who is currently the Interim CEO of Maxis.

“We are pleased to welcome Gökhan as CEO of Maxis. We are confident that with his vast experience and focus on innovation and growth, he is the right person to drive our new strategy,” said Raja Tan Sri Arshad, Chairman of the Board of Maxis.

Gokhan brings to Maxis his wide management experience in the telecommunications and fast moving consumer goods industries. He was previously the CEO of Vodafone Turkey. Before Vodafone, Gökhan was in senior marketing as well as general management roles with a number of large and well-known companies like Danone and Procter & Gamble, holding positions that had domestic as well as global responsibilities in Turkey, US and France. Gökhan holds a Bachelor of Science in Industrial Engineering from Bo?aziçi University, Istanbul, Turkey and a Master in Business Administration from University of Illinois, Chicago.

Robert will remain on the Board as a Non Independent Non Executive Director, and will be appointed as Chairman of the Business and IT Transformation Committee and a member of the Audit Committee. The Board has provided for a smooth transition period between Gökhan and Robert which will expire at the conclusion of Robert’s contract as the Interim CEO of Maxis on 30 April 2019.

“On behalf of the Board, I would like to thank Robert for his valuable contributions as interim CEO, and for putting in place a strong foundation and a Management team poised to take Maxis forward in its next stage of growth,” Raja Arshad added.



Kugan is the co-founder of MalaysianWireless. He has been observing the mobile industry since 2003. Connect with him on Twitter: @scamboy

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